Design is a team game

Alone we can do so little. Together we can do so much.

– Helen Keller

There are many different elements involved in creating a successful product. From research and visual design, to development, copy, information architecture, marketing, and SEO, the list goes on. Even with the best intentions, a design is only one of the parts.

All parts involved have to have equal weighting.

If a product is hard to use, despite even the best design, the product will not be successful.

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Design decay